Discover our partner AKSÉ
Naming and branding
Creating unique and memorable brand identities
Launching a new business and naming your brand requires a great deal of thought. The name must reflect the company’s values in order to ensure brand consistency. However, the most difficult constraint to comply with is the administrative aspect: its availability at the INPI and as a domain name. This is where things get tricky. The company is responsibile for registering a trademark and ensuring it does not undermine the competition. But don’t worry, we are here to help!
A TYPICAL NAMING PROJECT
Lexical research
Benchmark and trends analysis
Brand name legal availability
4 to 5 name propositions
A work in progress : we will refine our research until the perfect name is found
Media coverage
Why work with us to find a brand name ?
Strategic vision
We have a very strategic process in place and we make sure that the final results meet your business goals.
Creativity
Our team of bilingual copywriters are very creative and have a lot of fun working on naming projects.
OUR PARTNER AGENCY : AKSÉ
About AKSÉ
AKSÉ is a creative digital agency that supports companies with their branding and digital challenges. It has also specialized in digital accessibility audits based on the RGAA and WCAG standards. The agency creates a positive impact by investing 10% of its profits in social and environmental initiatives, and donates 1% of its sales to charity.
Why we chose them as our partner
We’ve been working with AKSÉ for years because we share the same values, the same commitment and the same processes. This enables us to manage projects very efficiently and create strategic synergies between press relations and digital brand strategy.